Evening Presentation:
Modern Headshot with Emma Burcusel
Emma Burcusel will demonstrate her headshot process and discuss the following topics:
- Shooting (minimalistic setup and ways to create a headshot set on a budget and at almost every location)
Emma Burcusel is one of the most sought-after portrait and branding photographer in the state of Michigan. As a result of her work, clients get iconic portraits that are more than a headshot. Portraits that are able to represent them and show who they truly are as a person.
Image Competition Series:
Image Critique & Portfolio Review
5:30 PM : Meet and greet.
6:00 PM : Experienced competition entrants and judges will be on hand to provide feedback on member portfolios.
Local Image Competition
MTPPA and DPPA will host their annual image competition, judged by veteran professionals. This is a good warm up and the first chance to have your images judged.
Holiday Social Event
Tax Training for Photographers with the Michigan Department of Treasury.
Treasury representatives present the ins-and-outs of business tax obligations for photographers and photography industry professionals. Topic areas include sales, use, and withholding tax basics, collecting tax, filing and payment rules, and a live demonstration of Michigan Treasury Online (MTO). Dedicated question and answer time is built into the presentation.
Great Lakes PhotoMax & Image Competition
During this regional conference, PPM will host their annual image competition following IPC regulations and approved judges. All are welcome to participate in this perfect testing grounds for Districts.
PPA Merit Class:
Create a Full Service Experience and Get Paid for It with Jenn Lewis Sponsored by Miller's Professional Imaging
From how to handle the initial inquiry, through the consultations, the shoot, and the ordering session, Jenn breaks down all things in person sales (IPS). She’ll teach you how to properly educate your clients, and how to reward good behavior in them in order to reach your end goal. She’ll break down the psychology of the sale and how to guide your clients through the entire process. Jenn will help you to prevent the roadblocks that many of us hit with IPS, and make sure you understand the why behind each step. She understands the fear of the leap, but her no-BS teaching method will ensure you’re making a lot more money when you implement her strategy. Jenn is an open book, and this class is full of content you can implement right away!
ABOUT JENN LEWIS
Jenn Lewis is an award-winning portrait photographer based in Clemmons, North Carolina who concentrates on seniors and headshots. She began her photography business 12 years ago as a "mom with a camera". With a determined work ethic and tenacious personality, she grew her part-time business from her living room to her full-time 1600 square foot studio while multiplying her sales average by 10. She is an army of one, but her ADHD helps her to multitask like a BOSS.
Jenn is easily recognized by her crazy curly hair, which has been rumored to give her superpowers in her sales room. She enjoys road trips, long walks on the beach, and pink Starbucks.
The Senior Model Program They’ll Pay You For with Jenn Lewis Sponsored by Miller's Professional Imaging
In this class, Jenn will discuss the evolution of her successful senior model program, and why she doesn’t want her models to sell her sessions. She’ll talk about everything her senior model program entails, from the point of entry, how to keep the kids happy, and the reason they refer all their friends. She’ll also talk about her senior sessions and why she’s one of the most sought after senior photographers in the area. So many senior photographers have given up after unsuccessful attempts at model programs, but if done right, they can be the fruitful foundation of your senior photography business.
Carl Caylor
Annual Awards Ceremony
